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App downloads and revenues hit a new level of high in this part of 2018. The growth is flourishing itself as it broke the record of last year. There is no stopping it right now as the download on both the platforms, Android and iOS App Development Services has been increasing with the rate of 10 pc amounting to the total of 27.5 billion. With more and more people downloading the apps, there are more people spending on these apps too.
The spending for both combined has increased by 22 pc that amounted to the total of $18.4 billion in revenue. The aforementioned number of downloads is only accounting for the new downloads and it doesn’t include the re-installs or even updates. Same goes for the revenue figure as it accounts for only paid apps and in-app purchases. It doesn’t account for the revenue from the ads of any sort. Hence, the figures are pretty impressive.
Games continue to grab people’s attention, too which is actually a vital part of both the app stores. With games like Fortunate that go viral in every sense of the word, the revenues are bound to grow. Also, the trend of online shopping is shifting towards the smartphones as well. The retailers are becoming entailers as they are realizing the potential of Mobile App Development Services.
If we look at each of the platforms separately, Android has led the market with the whopping 19.2 billion downloads against the iOS’s 8.2 billion. Although the gap has been reduced by 10 pc. The iOS users continue to spend more than the total of Android within or for the apps. You can reach the larger audience apparently through Android App Development Services but the revenue streams are bigger in iOS as they have been for a while now.
